How to integrate value added services with creative content that’s available on air is a key factor in drawing investors to allocate more resources to
Author: Geraldine Mouche
Story telling Techniques
Broadcasters from 19 countries in Asia-Pacific, Europe, and Africa generated a list of storytelling techniques and creative formats critical in dealing with shifting consumer behaviours
Art of Good Storytelling
Ms. Poonam Sharma, Director of Singapore MediaGuru, urged broadcasters to relearn the art of good storytelling, and stressed that winning in today’s multimedia landscape means
Dealing with Multitaskers
As media becomes more complex, broadcasters need to understand that individuals and communities are increasingly using various media simultaneously and interacting, and such multitasking has
Future of Broadcasting
The future of broadcasting lies not only in producing creative content that is relevant, innovative, and engaging, but also in adopting formats that keep pace
Demand for Creative Content
Dato’ Jailani Johari, Honourable Deputy Minister of Communications and Multimedia Malaysia, has urged broadcasters to be open and present non traditional approaches based on best
AIBD/NRK/SLRC In-Country Workshop on Children’s TV Programme
From 27 to 31 October 2014, Sri Lanka Rupavahini Corporation (SLRC) hosted an in-country workshop on Children's TV Programme in Colombo, Sri Lanka.
AIBD/TVRI In-Country Consultation on Social and Emerging Media
AIBD/TVRI in-country consultation on Social and Emerging Media for Broadcast Management was held from 25 – 27 November 2014 in Jakarta, Indonesia.
IPPTAR/KKMM/AIBD Successful Seminar on Building Media Capacity to Cover Climate Change
The Ministry of Communication and Multimedia, Malaysia (KKMM), in collaboration with the Tun Abdul Razak Broadcasting and Information Institute (IPPTAR) and the Asia-Pacific Institute for
Successful 3rd MINI-INPUT in Hanoi
Following the 8th INPUT Conference held in Helsinki in May 2014, the Goethe-Institut organised the 3rd MINI-INPUT from 25 to 27 September 2014 in Hanoi,