Mr. Turan Ali, Director of Radio Netherlands Training Centre, Netherlands, has identified various elements in producing programmes that have an impact consistently with audiences.
Day: February 6, 2015
Technological Innovations
How to integrate value added services with creative content that’s available on air is a key factor in drawing investors to allocate more resources to
Story telling Techniques
Broadcasters from 19 countries in Asia-Pacific, Europe, and Africa generated a list of storytelling techniques and creative formats critical in dealing with shifting consumer behaviours
Art of Good Storytelling
Ms. Poonam Sharma, Director of Singapore MediaGuru, urged broadcasters to relearn the art of good storytelling, and stressed that winning in today’s multimedia landscape means
Dealing with Multitaskers
As media becomes more complex, broadcasters need to understand that individuals and communities are increasingly using various media simultaneously and interacting, and such multitasking has
Future of Broadcasting
The future of broadcasting lies not only in producing creative content that is relevant, innovative, and engaging, but also in adopting formats that keep pace